So many people I talk to every day say where will I get business? Then they tell me their friends and family are saying this is a terrible time to be doing “whatever it is you are trying to do”. The lesson to you should be that during the hard economies and poor business is the perfect time to do what ever it is you are passionate about and do it well. People will work with you if you have passion, try hard, deliver on your promises and build a business. No matter what you want to do or what you are currently doing there is someone who needs what you are doing but they need it done right.
Here is what you need to start that survival: A PLAN!!!!!
1. Get the idea of a plan down, what do you want to do, when and how. I have a small business planning tool I give my clients. It has three areas of focus and three action items for each area. then you are ready to do the next step.
2. Pick the three ways people purchase your product, phone, referral, website, word of mouth, convention, store front and so on. Now look at the top three and write down three ways you can do those three better, if it is website then have a website built or have some one review how user friendly yours is. I have an accountant who is pretty important, very busy. However, on their website there is no phone number or e-mail to reach them on any of the pages. Thats just silly, have a freind, collegue or co-worker review what you are doig and give you solid feedback, then act on it.
3. ACTION – Don’t go looking for answers and then not act on them. Tony Robbins and many speakers often say the difference between successful people and those who wish they were is MASSIVE Action. So, set time aside each day to work on the action items you need to get done NOW.
If you need help with an action plan, finding the three areas to promote or analyzing a business plan that is not workng then give me a call, I can help, it’s what I do.
Stephanie York, Executive Coach, DES Coaching, (805)701-8508, coahcing@descoahcing.com
